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Do’s & Don’ts Of Text Recruiting

recruiting text messages

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It’s 2022 and recruiters are texting with candidates more than ever before. This trend will only continue as more Millennials and Generation Z workers make up the majority of the candidate market. Officially known as ‘Text Recruiting’ – recruiters love the unbeatable speed and response rate of texting, and candidates love how convenient and discreet it is. 

However, texting with candidates isn’t as simple as picking up your cell phone and sending them a text. Recruiters need to be aware of the risks and limitations of this modern communication channel because, if used incorrectly, it can damage your brand and could land you in hot water with the feds. On the other hand, when used correctly, incorporating texting into your recruitment process can be a game-changer and can be the fastest, easiest, and most cost-effective way of improving recruiter productivity and candidate experience.

Like other communication mediums such as email and phone, basic etiquette and common sense will get you far with text recruiting however there are some useful guidelines that all recruiters should be aware of which we’ve summarized below.

Without further ado, below are our do’s and don’ts of text recruiting.

Do’s of Text Recruiting

Don’ts of Text Recruiting

If you’re not sure….

Overall, use common professional sense and text with candidates in the same way that you’d expect to be texted by them if your roles were reversed. However, if you’re not sure whether a text you are about to send falls within the best practice guidelines then we recommend that you play-it-safe and don’t send it – if you’re not sure if it’s a good idea then it’s probably not!

Useful Recruiting Text Message Templates

1:1 Messages:

Responding to job applications:

Hey [FirstName] this is Brian from AcmeCorp. You have some great experience and I would love to speak with you about your recent job application with us. How does your schedule look this week?

Online calendar interview bookings:

Hey [FirstName] this is Brian from AcmeCorp. I’ve reviewed your resume and would love to learn more about you and tell you more about opportunities with us. Feel free to book a call in my calendar: www.calendly.com/brianinterview

Following up on important emails:

Hey [FirstName], I’ve just sent the job offer to your email. Please check your spam folder and let me know if you still don’t see it!

Onboarding documentation:

Hi [FirstName] we look forward to having you join us! Please click this link to access the forms required to start your onboarding process: www.onboardingdocumentlink.com. Please let me know if you have any questions! 

Onsite interview details + google maps link:

Hi [FirstName] I have sent the interview details to your email address – please confirm you have received them! We look forward to meeting you – find our office here: https://goo.gl/maps/NWCe85SoWV2NBJkr5

Zoom interview confirmation:

Hi [FirstName] the details of your Zoom interview should now be in your calendar. Please confirm you have received them and let me know if you have any trouble connecting to the call.

Good luck message:

Hi [FirstName] I wanted to wish you good luck for your interview today! Let me know if you need anything else in the meantime.

Voicemail:

Hey [FirstName], I’ve just left you a voicemail – feel free to call me back at this number anytime.

Covid screening questionnaire:

Hi [FirstName], we look forward to meeting with you for your interview. Before you arrive could you please review and fill out our Covid screening questionnaire: www.covidscreeningqustionnaire.com. Let me know if you have any questions!

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