How Frasers Group Automated High-Volume Hiring at a Human Pace with AI

Published by SmartRecruiters Team on March 10, 2025

Discover how U.K.-based retailer Frasers Group makes 20,000 hires per year from over 1 million applicants with automated core hiring processes, AI-based candidate discovery, SmartCRM for seasonal hires. With SmartRecruiters, Frasers achieved:

  • 12 days faster time to hire
  • 40% of seasonal hires from SmartCRM
  • 50% fewer ads needed
  • 50% reduction in first-month churn

Get all the details by downloading the case study.

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