
How Frasers Group Automated High-Volume Hiring at a Human Pace with AI
Discover how U.K.-based retailer Frasers Group makes 20,000 hires per year from over 1 million applicants with automated core hiring processes, AI-based candidate discovery, SmartCRM for seasonal hires. With SmartRecruiters, Frasers achieved:
- 12 days faster time to hire
- 40% of seasonal hires from SmartCRM
- 50% fewer ads needed
- 50% reduction in first-month churn
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